Exciting opportunity for an experienced creative mid level marketing person looking for the next step. Overall responsibility for overseeing the planning and execution of the digital marketing strategy, website management, marketing and social media campaigns.
Develop and manage digital marketing campaigns
Oversee a social media strategy
Manage and maintain the company’s websites within the Group
Write and optimise content for the website and social networking accounts such as Twitter and LinkedIn.
Track and analyse website traffic flow and provide regular internal reports
Attain key performance indicators on website effectiveness,
Continually work on the Search Engine Optimisation of the websites.
Fix any errors or bugs in online content.
Edit and post videos, podcasts, and audio content to online sites
Arrange webinars and webcasts
Assisting with the production of internal and external newsletters
Create banner adverts
Write copy for email marketing campaigns.
Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments.
Work on printed materials to supplement online content ie. Case studies.
Attend launches and networking events.
Actively maintain the photograph library
Writing the content and submitting to award entries
Assisting with brand management, press relations and advertising for the Group
The ideal person will have:
Experience in B2B digital marketing and advertising
Excellent understanding of social media and website management
Demonstrable experience with email marketing, lead generation and SEO.
Outstanding communication and interpersonal abilities.
Highly organised and efficient.
A team worker who is able to be self-reliant and motivated.
Ability to prioritise tasks and manage your time to meet key deadlines.
Able to build and maintain good working relationships with a wide range of people.